The best marketing strategy and tactics won’t help unless you anchor them on one thing: Meaning.

The best marketing strategy and tactics won’t help unless you anchor them on one thing: Meaning. Learn how to identify that meaning for your business, activate it, and use it to transform your product management and marketing initiatives. Purpose-driven marketing connects and converts like nothing else. Meaning is critical to all you do.

Key Takeaways:

How marketing really works
What Marketing can and can’t do for your products and business
How to choose between hundreds of marketing tactics

Agenda…

5:30 – Virtual Networking – Discuss your current challenges with colleagues
6:00 – Introductions, Presentation and Q&A
7:00 – Adjourn