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Use Storytelling to Build Your Brand and Engage Buyers


Two things I believe more than anything that drive marketing in today’s world:

1) People hate to be sold to, but they love to buy. 2) Buying is based on timing more than anything.

People are buyers when they are engaged with your company, product, or brand and the timing is right. But how do you exactly do that? What things can you do, and in what ways, to engage with people and be top of mind when the timing is right for them to turn into buyers.

We’ll discuss this concept and strategies to ensure your business is top of mind for buyers.


Minnebar 10 (2015-04-11)


Jim Dahline